Hyper-personalization harnesses the capabilities of AI, automation and analytics to build upon a stable level of engagement and take it to the next level. With it, you can provide a seamless end-to-end collections experience that not only clears accounts faster, but builds customer loyalty and retention.
Managing the steady increase of customer data and information is a significant hurdle in collections, but making sure said data is of high-quality is even more important.
Self-service is becoming more and more prominent in modern collections as a way for customers to resolve their debt on their own terms. But can it truly replace the direct human-to-human contact that has been integral to collections for decades?
The first step in supporting a customer through collections is understanding their situation through decisioning. How many times have they missed a payment? Do they have a history of delinquency?
The debt collection process is far from simple. There’s complexities to be found in handling different customers, their situations, and developing personalized treatment plans.
Customer Relationship Management (CRM) software has become a staple in recent decades for many industries. Banks, insurers and utilities companies have all adopted it to streamline their customer interactions.
There’s a growing number of people using credit and becoming delinquent. A report from the Federal Reserve Bank of New York states that American credit card debt is now over $1 trillion.
Hyper-personalization is becoming a popular term in the collections and recovery space. It represents an enhanced form of personalization that takes advantage of AI capabilities to provide a seamlessly data-driven and truly humanized collections journey.
The UK’s Consumer Duty guidelines has established a standard of customer centricity for financial services. The goal of this humanized approach is more than just compliance, and more to build stronger relationships between businesses and their customers.
The landscape of collections is evolving. Customers were, until quite recently, considered debtors and fell into one of two categories: can’t pay or won’t pay. The industry has come a long way, and now customer service has become a priority to provide a consistent and beneficial experience.
Effective debt collection platforms require a range of features that seamlessly integrate with one another and offer complete configurability.
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